Website Campaign Lead
Thanks for your interest in the Website Campaign Lead position.
Unfortunately this position has been closed but you can search our 6 open jobs by clicking here.
Required Minimum Qualifications
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Minimum 7 years relevant digital marketing experience
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10 years business analysis and project management experience in large B2B enterprise working with cross-functional teams in IT and Marketing
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Strong grounding in technical skills and understanding of the telecommunications industry, players and needs
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Expresses company’s brand, culture and values Fluff
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Strong Analytical Skills
Skills
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Strong knowledge of open source CMS web development (i.e.Drupal) including, requirements gathering, continuous improvement frameworks for development, UAT, and QA
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Familiarity with application development and 3rd party integration
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Demonstrated enthusiasm for interactive media/advertising with strong working knowledge of the Internet. Fluff
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Excellent written, verbal, and interpersonal communication techniques, as well as time management skills.
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Desire and ability to make and maintain strong client relationships by providing outstanding customer service and provide appropriate recommendations/consultations for each advertising effort.
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Ability to communicate crisply and clearly, at appropriate levels
Nokia Marketing and Corporate Affairs is undergoing a fundamental shift towards audience-centric marketing. This represents an evolution of our digital marketing initiative. This incorporates SiriusDecisions Go-to-Market Architecture Framework and is based on five key dials prioritize audience segments, select buyer personas, isolate buyer needs, conduct portfolio mapping, and determine pathways to market.
This framework includes:
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Aligning Business Groups, Customer Operations and Marketing - to identify the best way to drive revenue and build brand & thought leadership using a persona-based, go-to-market approach.
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Focusing on the buyer’s specific business needs, and how Nokia can solve them.
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Inspiring thoughtful interactions and leadership through the creation of messaging and creative ideas addressing these specific buyer needs - connecting, resonating and demonstrating Nokia’s understanding of the industry challenges, and how we can solve those needs in a unique and differentiated way.
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Improving buyer interactions and content delivery of the right information when the buyer would most likely need it, and in the way they prefer to receive it.
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Creating transparent, effective and efficient marketing activity through coordinated efforts, targeted buyer personas and collaborative teams for campaign planning, design and execution, measurement and optimization.
This is an exciting time for all of us here at Nokia. We are shaping a new stage to enable us to serve our customers even more effectively and achieve even more in our individual roles. And we’d love for you to join us, to help us realize this vision.
