Website Campaign Lead
- At least 10 years relevant marketing and online experience
- Strong grounding in technical skills and understanding of the telecommunications industry, players and needs
- Demonstrable digital experience leveraged to drive B2B demand generation
- Expresses company’s brand, culture and values
- Strong Analytical Skills
- Experience in related B2B industry or B2B demand generation websites
- Strong knowledge of CMS (i.e.Drupal) including, requirements gathering, bug tracking, and quality assurance
- Familiarity or working knowledge of HTML and JavaScript development and constraints
- Demonstrated enthusiasm for interactive media/advertising with strong working knowledge of the Internet.
- Excellent written, verbal, and interpersonal communication techniques, as well as time management skills.
- Desire and ability to make and maintain strong client relationships by providing outstanding customer service and provide appropriate recommendations/consultations for each advertising effort.
- Ability to communicate crisply and clearly, at appropriate levels
- Aligning Business Groups, Customer Operations and Marketing - to identify the best way to drive revenue and build brand & thought leadership using a persona-based, go-to-market approach.
- Focusing on the buyer’s specific business needs, and how Nokia can solve them.
- Inspiring thoughtful interactions and leadership through the creation of messaging and creative ideas addressing these specific buyer needs - connecting, resonating and demonstrating Nokia’s understanding of the industry challenges, and how we can solve those needs in a unique and differentiated way.
- Improving buyer interactions and content delivery of the right information when the buyer would most likely need it, and in the way they prefer to receive it.
- Creating transparent, effective and efficient marketing activity through coordinated efforts, targeted buyer personas and collaborative teams for campaign planning, design and execution, measurement and optimization.
nokia.com
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