Marketing Specialist
Skills
- Knowledge of telecommunications technologies a must.
- Experience in marketing automation and databases (Marketo and Salesforce a plus)
- Management experience with telemarketing, script writing and ensure TM agents are following processes and continuing to improve results.
- Solid communications skills - both verbal and written
- Outstanding attention to detail with superior time and project management skills
- Passion for testing, measuring and improving processes
- Competency in reporting results in Excel/PowerPoint with emphasis on good Excel skills.
- Database knowledge from a query and contact development standpoint.
- Extremely detail oriented, self-starter who can multi-task well in a fast-paced, growth driven environment.
This framework includes:
- Aligning Business Groups, Customer Operations and Marketing - to identify the best way to drive revenue and build brand & thought leadership using a persona-based, go-to-market approach.
- Focusing on the buyer’s specific business needs, and how Nokia can solve them.
- Inspiring thoughtful interactions and leadership through the creation of messaging and creative ideas addressing these specific buyer needs - connecting, resonating and demonstrating Nokia’s understanding of the industry challenges, and how we can solve those needs in a unique and differentiated way.
- Improving buyer interactions and content delivery of the right information when the buyer would most likely need it, and in the way they prefer to receive it.
- Creating transparent, effective and efficient marketing activity through coordinated efforts, targeted buyer personas and collaborative teams for campaign planning, design and execution, measurement and optimization.
About Nokia:
We create the technology to connect the world. Powered by the research and innovation of Nokia Bell Labs, we serve communications service providers, governments, large enterprises and consumers, with the industry’s most complete, end-to-end portfolio of products, services and licensing.
From the enabling infrastructure for 5G and the Internet of Things, to emerging applications in digital health, we are shaping the future of technology to transform the human experience.